The Ph.D. in Rhetorics, Communication, and Information Design (RCID)
is a relatively new program, enrolling its first students in August 2005. The RCID program is located in the College of Architecture, Arts, and Humanities (AAH) at Clemson University, in Clemson, South Carolina, in the upstate region near the Blue Ridge Mountains and on Lake Hartwell. Clemson is situated about 2 hours from Atlanta, GA; Charlotte, NC; Columbia, SC; and 4 hours from Charleston, SC, on the coast; and is in the Greenville-Spartanburg-Anderson metropolitan area of over one-million people.
The RCID program—not being located in any academic department, but in the College of AAH—has a Director who is responsible for the program and who works with and reports to the Dean of AAH. The Director also Chairs and works with the RCID Advisory Committee (RCID AC), which is composed of faculty as well as students in the program.
Rhetorics, Communication, and Information Design is an academic-professional degree, preparing students to conduct research and to disseminate their findings through teaching in the university and through publishing in professional and popular journals. RCID prepares students, through research, to be consultants for and to work within industry, government, and nonprofit organizations. RCID prepares students to be professionals in traditional and emerging economies. At present, virtually all of the students wish to work primarily in academia. We expect that they will be of value to the growing demand for innovative faculty in colleges of liberal arts and humanities: Specifically in Departments of Art, Communication Studies, English, Rhetorics, Writing, New Media, as well as Departments and Centers whose names have yet been determined in an ever-emerging economy for undergraduate and graduate education.
The RCID program, however, attempts so much more in as much as it seeks an overall balance of ecologies in rhetorics and communications and, thereby, features a cross-cultural, transdisciplinary curriculum with a conceptual emphasis on Aristotle's triad of knowing, doing, and making, that is, on theoretical, practical-pedagogical, and productive approaches to knowledge. Communications is not simply speaking and writing. The RCID curriculum emphasizes, in addition, the study and multimodal production of language-communication apparatuses such as pictographic and alphabetic rhetorics, or more specifically, gestural, silent, oral, aural, temporal-spatial, visual, written and digital rhetorics.